Cloud9 Wavelength


Wavelength is a fairly simple communication app with a twist - how do you design an interface that has to live in the extremely crowded desktop screen of a Wall St. trader? 

The answer was to start with the interactions. We kept the visual noise to a minimum, using color to boldly and clearly communicate when a mic connection was live (a stray comment on a hot mic in this business could end you up fired or in jail, after all). The primarily vertical layout allowed the app window to fit into a tight space, or be minimized completely for power users. The result is an incredibly powerful tool simplified to its essentials.

RESPONSIBILITIES: Creative Direction, Art Direction, Product Design, Content Strategy, Brand Strategy, Interaction Design.